I think this whole Woody Harrelson debacle really highlights what reddit's become in, what I would say, has been the last 2 years. Reddit has growing credibility as a force that can effect sales of a variety of things, as well as charity, or politics. So here comes those geniuses who want to exploit it to sell you some more crap by surreptitiously trying to seem authentic. I think we should be vigilante about trying to keep reddit as authentic as possible (however you want to define that, motivation is the key, not necessarily the outcome).

It's just so pathetic that we banned together to criticize the MPAA and the RIAA just a couple of weeks ago, and now some movie PR machine heard word of that, and thought, "woah what's this reddit thing, we better start appealing to these guys by doing some cursory research as to what an AMA is, and let me try to sell my movie like that." I think what people want here is authenticity, you know the opposite of the Woody Harrelson AMA.